Seven out of 10 women in India cheat on their husbands because they do not take part in domestic chores and a similar number of women turned unfaithful because their marriage had become monotonous, a survey by extra-marital dating app Gleeden said recently.
In a survey titled “Why do women commit adultery,” Gleeden, which has over 500,000 users in India, revealed that metros, like Bengaluru, Mumbai and Kolkata, topped the list with women who cheat on their spouses to escape unhappiness, ignorance, neglect in marriage and husbands’ non-involvement in household chores.
Gleeden is a French extra-marital dating app that debuted in India two years ago.
“Four out of 10 women on Gleeden said flirting with strangers led to greater intimacy with their spouses, which means infidelity can be helpful in re-sparking a dead marriage,” Solene Paillet, Gleeden Marketing Specialist, was quoted as saying in newsreports.
Of the 500,000 Indian users of Gleeden, 20 percent men and 13 percent women admitted to cheating on their spouses.
Primarily marketed to women — specifically, those who are in a relationship — Gleeden app was launched in France in 2009. It arrived in India in 2017 and today, 30 percent of its members in India are married women in the age group of 34-49 years.
Nearly 77 percent of Indian women who chose to cheat on their husbands reasoned that their marriage had become monotonous and finding a partner outside marriage allowed them to add excitement to their lives.
“By creating a platform specifically dedicated to married women, Gleeden has catered to the monotonous and diluted lives of lakhs of women in India, where nearly three fourth of its members who engage in infidelity have no regrets whatsoever,” Paillet said.
According to the survey, nearly 48 percent Indian women who decide to have an extramarital affair, prefer to meet men on extramarital dating sites because they offer safety, privacy and security that is absent in real life.